Our client is a residential homebuilder specializing in 55+ active adult communities and highly customizable new construction homes. They are seeking an experienced New Home Sales Counselor to support an on-site community in the Richmond, Virginia (Chesterfield) area.

This is a high-impact sales role for a proven new home sales professional who knows how to convert traffic, follow up with discipline, and guide buyers confidently from first visit through settlement.

About the Role

As a New Home Sales Counselor, you will serve as the primary point of contact for prospective buyers throughout the entire homebuying process. You’ll be responsible for delivering a consultative, high-touch sales experience while achieving community sales goals.

This is not an order-taking role. Our client provides marketing support, events, and inbound traffic — success depends on strong follow-up, organization, and sales execution.

What You’ll Do

• Guide buyers from first visit through agreement of sale and settlement

• Convert traffic and appointments into signed contracts

• Conduct strong discovery to understand buyer motivations and objections

• Deliver a professional, consultative customer experience

• Engage new and existing leads daily using CRM tools

• Track activity, follow-up, and results with consistency

• Coordinate closely with marketing, design, community leadership, and on-site teams

• Maintain model homes, welcome center, and community presentation

• Stay knowledgeable on competitor communities, resale programs, and financing options

Who You Are

• 3–5+ years of proven success in new home sales

• Strong consultative selling skills and objection handling ability

• Highly organized with disciplined follow-up habits

• Comfortable working on-site in a structured, team-selling environment

• Professional, polished communicator with strong interpersonal skills

• Results-driven and accountable for performance

Compensation & Benefits

• Competitive base salary (commensurate with experience)

• Sign on bonus for top performers

• Commission plan with strong earning potential

• Health, dental, and vision insurance

• 401(k) with company match

• Paid time off and additional benefits

Location

On-site in a 55+ active adult community in the Richmond, VA area (Chesterfield County).

Ideal Candidate Profile

• Background in new home / community sales

• Experience selling customizable or semi-custom homes preferred

• Strong CRM usage and follow-up discipline

• Proven ability to convert traffic into agreements of sale

• Collaborative, team-oriented mindset

Apply Now

If you are an experienced new home sales professional looking for a stable, lead-supported on-site role in the Richmond, VA market, we’d like to connect.

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